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AI search optimization
and SEO insights.

Research, strategy, and practical guides on building search visibility across Google and AI platforms.

AI Search

AEO vs SEO: Why They Are the Same Thing

Agencies sell answer engine optimization as a separate service from SEO. The data shows this is wrong. When Google rankings move, AI citations move with them.

April 2, 2026 · 8 min read
AI Search

What Is Answer Engine Optimization? The Complete Guide

AEO is how you get your brand cited when someone asks ChatGPT, Perplexity, or Google AI for a recommendation. Here is what actually works.

March 28, 2026 · 10 min read
AI Citations

How to Get Your Brand Cited by ChatGPT

ChatGPT recommends brands based on three signals: organic visibility, content structure, and authority. Here is how to optimize for all three.

March 21, 2026 · 9 min read
Strategy

SEO vs AEO vs GEO: What Is the Difference?

Three acronyms. One ecosystem. We explain what SEO, AEO, and GEO actually mean, how they overlap, and why you do not need three separate strategies.

March 14, 2026 · 7 min read

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